Act-On Marketing Blog

IDEAS YOU CAN ACT ON

5 Ways to Use Marketing Automation to Capture Micro-Moments with Your Buyers

Is your B2B business able to convert micro-moments with your buyers? Here are 5 ways to use marketing automation to convert your micro-moment…

 

Rethink Marketing Podcast: Acting On Customer Feedback

In this podcast episode, Sarah Moore, Act-On’s senior customer marketing manager, offers actionable tips for acting on your customer feedback.

 

Marketing Trends Feature

Marketing Trends to Look Out for in 2019

Want to know how to make your marketing stand out this upcoming year? Here are 5 marketing trends you should be looking out…

 

5 Hacks for Getting to Know Your Customers

Do you really know your customer? Knowing your buyer is key to a successful business. But most marketers only have a vague notion…

 

Rethink Marketing Podcast: Digital Marketing Trends for 2019

In this podcast episode, Brian Aldrich of Logical Position discusses 4 digital marketing trends for 2019, including closed-loop analytics, in-depth audience targeting and…

 

Why Building a Customer Community is Important

A customer community is a great way to encourage engagement among your current customers. Here are a few other benefits of building a…

 

content marketing tips

Tips to Shake Up Your Content Strategy in 2019

We know content marketing is important to your overall marketing strategy in 2019. That is why we've rounded up these content marketing tips…

 

Rethink Marketing Podcast: Focus on the Funnel

This week, we chat with Michelle Evans, a veteran marketing strategist, about designing your perfect marketing funnel for predictable success.

 

2019 trade show tips

Tradeshow Tips We Learned in 2018

Are you ready to launch your trade show strategy in 2019? We've gathered a few trade show tips that have helped our team…